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Lattafa vs Armaf Perfumes: 2025 Comparison Guide for UK Buyers

Lattafa vs Armaf Perfumes: 2025 Comparison Guide for UK Buyers

Lattafa vs Armaf Perfumes: 2025 Comparison Guide for UK Buyers

When it comes to Arabian perfumes, two names consistently dominate the conversation: Lattafa and Armaf. Both perfume houses are based in the UAE and have become global powerhouses, blending oud, amber, musk, and spices with modern creativity. In this guide, we explore their histories, best sellers, and the exciting new releases for 2025.

What is Lattafa Perfumes?

Lattafa Perfumes was founded in Dubai in the 1980s and has grown into one of the largest Middle Eastern fragrance houses. The brand is known for creating luxurious yet affordable scents that combine traditional Arabian notes with modern twists. From oud masterpieces to gourmand best sellers, Lattafa continues to dominate in both local and international markets.

Lattafa Best Sellers

  • Khamrah & Khamrah Dukhan – Sweet, spicy, and smoky gourmands that have gone viral worldwide.
  • Asad – A bold vanilla-amber fragrance, popular for its longevity and projection.
  • Yara – A fruity-floral vanilla that has become a cult favourite among women.
  • Badee Al Oud – A line dedicated to oud lovers, offering rich and intense scents.

Lattafa New Releases (2025)

In 2025, Lattafa continues to expand with innovative creations:

  • Opulent Dubai – Inspired by God of Fire, this fragrance blends fiery citrus with rich woody accords.
  • Sherif – A modern masculine scent with spices and leather undertones.
  • Ana Abiyedh Scarlet – A flanker to the beloved Ana Abiyedh line, adding red fruits and warm musks.
  • Dynasty – Regal, complex, and oud-forward.
  • Fire On Ice – A striking contrast of cool freshness with warm amber-spice depth.

What is Armaf Perfumes?

Armaf is part of Sterling Perfumes Industries, also based in the UAE. Originally known for producing bottles and packaging, Armaf launched its own fragrance lines in the mid-2010s and quickly rose to fame. Today, it offers more than 300 perfumes, with a reputation for luxury designs, strong performance, and affordable niche-style scents.

Armaf Best Sellers

  • Club de Nuit Intense Man – The iconic fragrance that put Armaf on the map, celebrated for its smoky citrus-woody profile.
  • Club de Nuit Untold – A modern smoky-woody fragrance with incredible longevity.
  • Le Parfait – A versatile daily wear fragrance loved for its balance of freshness and depth.
  • Oud & Niche Collections – Premium lines focusing on rich Arabian traditions with modern blends.

Armaf New Releases (2025)

Armaf has been busy expanding its catalogue with creative new launches:

  • Ombre d'Or – Inspired by Crystal Saffron, combining saffron luxury with amber warmth.
  • Odyssey Spectra Blue Edition – A fresh, aquatic twist on the Odyssey line.
  • Odyssey Toffee Coffee – A sweet gourmand with caramel and coffee accords.
  • Odyssey Marshmallow – A playful, sugary fragrance with soft musk.
  • Odyssey Go Mango – Tropical and juicy, perfect for fruity-fragrance lovers.
  • Odyssey BA HA MAS – A beach-inspired fragrance with coconut and marine notes.
  • Odyssey Black Forest – A dark gourmand with chocolate and woody accords.

Lattafa vs Armaf: How Do They Compare?

Both brands excel at offering long-lasting Arabian fragrances at accessible price points. The differences often come down to style:

  • Lattafa is known for viral gourmands, oud-heavy blends, and experimental creations that appeal to younger fragrance lovers and social media audiences.
  • Armaf is recognised for its Club de Nuit line, luxury packaging, and designer-inspired scents that deliver strong performance and value.

Which Brand Should You Try?

It depends on your preferences:

  • If you love sweet gourmands, oud, and bold statements → explore Lattafa.
  • If you prefer versatile, luxury-inspired, and performance-driven scents → try Armaf.

Final Thoughts

In 2025, both Lattafa and Armaf continue to shape the global perception of Arabian perfumery. With viral hits, bold new releases, and cult classics, these brands prove that the Middle East remains at the heart of fragrance innovation.

Discover Lattafa and Armaf at Scent of the Dunes—your UK destination for authentic Middle Eastern perfumes.

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